Microsoft switches ad-agency horses for key piece of its $1 billion budget
Microsoft periodically switches ad agencies for various parts of its business. The latest switch was announced on March 18, with Publicis Group’s Starcom MediaVest unit winning a substantial percentage (according to reports) of Microsoft’s North American media-buying dollars.
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Tags: 1 billion, ad agency, budget, business, Group, horses, March, Microsoft, percentage, Publicis, Starcom, starcom mediavest, substantial percentage, switch, switches, unit
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